- Will the video use my dental practice's real Google profile photos?
- Yes. The browser captures visible photos from the dental practice's Google Business Profile and uses them as source material. Clear before-and-after smile images work best when both views use similar lighting and framing. If the profile mainly contains exterior, reception or team photos, the video may rely more heavily on the rating, review count and review snippets.
- Can the ad focus on patients who feel nervous about dental visits?
- Yes, when the profile contains suitable evidence. Review snippets mentioning gentle care, calm appointments, clear explanations or reassuring staff can shape the message for nervous patients. The video should not promise painless treatment or guaranteed comfort. It presents the practice's visible patient feedback and practical details, such as opening hours, in a concise format.
- What happens if my dental photos are weaker than my review count?
- The ad can lead with the rating, total review count and a relevant review snippet instead of forcing a photo-led story. This is common for dental profiles with strong patient feedback but mostly generic surgery or reception images. Updating the profile with consistently framed smile results can give later videos a stronger visual opening.
- Can I use a trending sound with the finished dental ad?
- If a suitable trending sound is identified, it is handed over as a link so you can attach it natively on the publishing platform. It is not baked into the H.264 file, because baked-in audio does not count as using that sound. Rendered audio is normalised to -14 LUFS.