How can a mechanic explain diagnostic charges in an Instagram Reel?
Start with the fault the driver recognises, such as poor starting, a warning light or loss of power. Then show what the diagnostic charge covers: confirming the complaint, reading live data, testing the relevant circuit or component and identifying the repair that evidence supports. Avoid presenting a fault code as a complete diagnosis. A clear Reel can use a real screenshot of your diagnostic service page, followed by short scenes that separate testing from parts and labour. State any published price exactly as it appears on your site. If your site does not list one, invite the driver to request a quote instead of inventing a figure. That approach makes the charge easier to understand and demonstrates that your workshop diagnoses before replacing parts.