Can the Reel use my clients’ before-and-after photos?

It can capture before-and-after photos that are visibly available on the source page. Make sure you have permission to use each client image in advertising. Add useful context on the page, such as the timeframe and coaching format, rather than relying on an unexplained side-by-side image.

Can it explain whether I train clients online or in person?

Yes, provided the page states the format clearly. The scenes can show whether you offer online programming, video check-ins, one-to-one gym sessions, home visits or small-group coaching. Including the location and typical session structure helps the Reel answer practical questions before someone reaches the booking step.

Can I make separate Reels for different training programmes?

The first video is cut from the website alone, so use a source page focused on the programme you want to advertise. Later videos accept a prompt, which can direct the edit toward a strength block, postnatal coaching, beginner sessions or another service that your page genuinely supports.

How are trending Instagram sounds handled?

A trending sound is handed over as a link for you to attach natively when publishing the Reel. It is not baked into the exported file because baked-in audio does not register as using that sound. The rendered audio itself is normalised to -14 LUFS.

Make a Reel from your training website

Sizzledraft turns a personal trainer’s website into a 1080x1920 Instagram Reels ad using real page screenshots and the site’s own visual style. The video can highlight client transformation proof and show whether sessions are one-to-one, small-group, online or in person.

Opening lines that work here

What changed after 12 weeks of coached training?
It introduces a defined transformation period while leaving room to show the client’s documented starting point and result.
One-to-one coaching, built around your actual week
It states the session format immediately and addresses the scheduling constraints that often affect personal training enquiries.
Not sure what happens in your first PT session?
It answers a practical concern from people considering personal training and creates a clear route into the session structure.

How do I turn my personal training website into a Reel ad?

Enter the URL of the page that best explains your coaching offer. Sizzledraft drives a browser through that page, captures real screenshots and uses its colours, type and other brand tokens to author the scenes. For a personal trainer, the strongest source page usually combines a clear session format with visible proof, such as a documented client journey, progress photos or a case study. The first video is cut from the site alone, so the page needs to state whether coaching is one-to-one, small-group, online or in person. Later videos can accept a prompt, letting you focus the edit on a specific programme, location, training goal or consultation offer.

What should a personal trainer show in the first three seconds?

Lead with either credible transformation proof or the exact way someone trains with you. A progress image works best when the page also provides context such as the training period, goal or coaching approach. If your offer is more distinctive than the visual result, open with the session format: one-to-one strength coaching, a six-person studio session, remote check-ins or home visits in a named area. Avoid starting with a trainer logo or a broad line about fitness. A Reel viewer should immediately understand what changed, who the coaching suits or what attending a session looks like. That gives the remaining scenes a specific promise to explain rather than forcing viewers to decode a general montage.

What video format works for personal training ads on Instagram Reels?

The vertical export is 1080x1920 at 30fps, encoded as H.264 for a standard Reel-shaped video. The edit can move from a transformation image into the coaching format, then finish on a consultation or booking action captured from the trainer’s site. Audio is normalised to -14 LUFS. If you want to use a trending sound, it is handed over as a link so you can attach it natively when posting. It is not baked into the file because baked-in audio does not count as using that sound on the platform. Keep important progress details, session labels and booking text easy to read vertically, especially when the source page was designed mainly for desktop screens.

What the browser actually gets

The browser can capture visible transformation photos, trainer portraits, programme descriptions, session formats, locations, calls to action and brand styling from the rendered page. It may miss proof hidden behind logins or interactions, and before-and-after sliders, cookie overlays or rotating galleries can obscure the strongest frame unless the page exposes that content clearly.

The common mistake

A common mistake is opening with a generic workout montage that never explains the client result or coaching format. Fix it by leading with documented transformation context or a precise session description, then show how the programme works and where the viewer can enquire.

Before-and-after photos often appear without enough context to make the client’s training journey credible.
Potential clients cannot quickly tell whether sessions are one-to-one, small-group, online or gym-based.
A website may contain strong coaching proof, but turning its photos, programme details and booking flow into a paced vertical ad takes time.

Questions

Can the Reel use my clients’ before-and-after photos?: It can capture before-and-after photos that are visibly available on the source page. Make sure you have permission to use each client image in advertising. Add useful context on the page, such as the timeframe and coaching format, rather than relying on an unexplained side-by-side image.
Can it explain whether I train clients online or in person?: Yes, provided the page states the format clearly. The scenes can show whether you offer online programming, video check-ins, one-to-one gym sessions, home visits or small-group coaching. Including the location and typical session structure helps the Reel answer practical questions before someone reaches the booking step.
Can I make separate Reels for different training programmes?: The first video is cut from the website alone, so use a source page focused on the programme you want to advertise. Later videos accept a prompt, which can direct the edit toward a strength block, postnatal coaching, beginner sessions or another service that your page genuinely supports.
How are trending Instagram sounds handled?: A trending sound is handed over as a link for you to attach natively when publishing the Reel. It is not baked into the exported file because baked-in audio does not register as using that sound. The rendered audio itself is normalised to -14 LUFS.

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