sizzledraft

Show more frames and faster collection

Sizzledraft turns an optician website into a 1080x1920 TikTok video ad using real screenshots and the site's own colours and type. The ad can highlight frame selection and same-day glasses, then render at 30fps in H.264 with audio normalised to -14 LUFS.

Opening lines that work here

  • Need new glasses today? Start with these frames.

    It leads with same-day intent, then gives viewers a reason to inspect the optician's available styles.

  • Three frame shapes. Which one suits you?

    A simple choice makes the optician's frame selection easy to follow and invites viewers to compare styles.

  • Pick your frames now. Collect qualifying glasses today.

    It connects browsing with collection while keeping the same-day claim limited to eligible orders.

How can an optician advertise same-day glasses on TikTok?

Lead with the collection time, then show the steps that make the service credible: choose a frame, confirm the prescription and lens eligibility, and collect the finished glasses. Sizzledraft can capture the optician's real same-day wording, frame imagery, store details and booking button from the website, then arrange them for a 1080x1920 TikTok ad. Keep qualifications visible if same-day service excludes complex prescriptions, specialist coatings or frames held at another branch. The first video is cut from the site alone, so the page should state the offer clearly. Later videos can accept a prompt, such as focusing on office frames, children's glasses or a particular branch, while still using material available from the site.

What should a TikTok frame selection video show first?

Show one strong frame at a useful size before presenting the wider range. A rapid grid of twenty small product photos makes shape, colour and detailing hard to judge on a phone. A clearer sequence might compare round, rectangular and cat-eye frames, followed by colour options and a prompt to visit the practice for fitting. The ad should use the optician's real frame photographs and avoid suggesting that every style is currently in every branch unless the website confirms it. Sizzledraft selects screenshots from the live page and authors a scene using its brand colours and typography. The vertical file is rendered at 1080x1920 and 30fps, giving each frame enough screen space while preserving room for concise service and collection details.

Can a website become a TikTok ad without filming in store?

Yes. Sizzledraft drives a headless browser through the optician's page, captures real screenshots and builds the video from the site's own frame images, service copy and brand tokens. This works best when the page has clear product photography, readable same-day terms, a branch location and one obvious action such as book an eye test or browse frames. It does not invent footage of fittings, lens cutting or customers trying on glasses, so those moments need original photography or video if they are essential to the message. The finished vertical ad is rendered frame by frame at 1080x1920, 30fps and H.264. Audio is normalised to -14 LUFS for consistent playback.

What the browser actually gets

The browser can capture visible frame collections, same-day service copy, store details, booking buttons, colours and typography from the optician's website. It may struggle with frame selectors that require interaction, stock hidden behind filters, appointment widgets, or same-day eligibility rules that appear only after entering prescription details.

The common mistake

A common mistake is flashing through too many frames while making an unqualified same-day promise. Show a few distinct frame shapes at readable size, then state exactly which prescriptions, lenses and in-stock frames qualify for same-day collection.

  • Showing enough frame variety without reducing every pair to a tiny, unreadable product tile
  • Explaining what same-day glasses includes without implying that every prescription or lens option qualifies
  • Turning clinical service pages, frame grids and appointment details into a clear vertical story for TikTok

Questions

Can the ad show frames sold by my practice?
Yes, when those frames appear visibly on the captured website pages. The browser can use real product images, category grids and frame names from the site. If stock is hidden behind filters, login steps or branch selectors, make the relevant range accessible on a public page before creating the video.
How should I qualify a same-day glasses claim?
Use the same eligibility wording shown on your website. Mention limits for prescription strength, lens type, coatings, stock or collection time when they apply. A concise line such as "qualifying prescriptions and in-stock frames" helps viewers understand the offer without implying that every pair can be prepared that day.
What file does the TikTok ad use?
The vertical video is 1080x1920, rendered at 30fps and delivered in H.264. Audio is normalised to -14 LUFS. This format keeps frame photography, same-day service text and the booking or store action arranged for a vertical screen rather than cropping a horizontal advert.
Can I use a trending TikTok sound with the optician ad?
A trending sound is handed over as a link so you can attach it natively when posting. It is not baked into the exported file because baked-in audio does not count as using that sound on the platform. This also lets you confirm that the chosen sound suits the frame selection or same-day message.

Paste your link and watch one free

Same industry, other platforms