sizzledraft

Turn your photography portfolio into a TikTok ad

sizzledraft turns a photographer’s website into a short vertical TikTok ad using real portfolio screenshots, brand tokens and package details from the page. It renders the video at 1080x1920 and 30fps, with H.264 output and audio normalised to -14 LUFS.

Opening lines that work here

  • What does your wedding day look like through my lens?

    It frames the portfolio reel as a preview of the couple’s own photographs, not a generic photographer montage.

  • Portrait sessions from $250. Here is what you receive.

    It puts the starting price and deliverables first, helping local portrait clients judge the package quickly.

  • One venue, three moments you will want to keep.

    It gives a wedding portfolio reel a simple structure built around ceremony, portraits and reception details.

How do I turn my photography website into a TikTok ad?

Paste the URL of the photography page you want to promote. For the first video, sizzledraft works from that site alone, captures real screenshots and uses the page’s colours, type and other brand tokens to author the scene. A portfolio page can become a vertical sequence of wedding, portrait or event images, while a pricing page can supply package names, inclusions and booking language. The result is rendered frame by frame at 1080x1920 and 30fps, then exported as H.264. Choose a page that already contains the photographs and offer you want viewers to see. Later videos can also accept a prompt, so you can request a tighter focus on one service, venue type or seasonal session.

What should a photographer show in the first three seconds?

Lead with one strong photograph and a concrete reason to keep watching. A wedding photographer might open with a full-frame ceremony image and the line “See a full day through my lens.” A family photographer could pair a natural group portrait with the session length and starting price. Avoid opening on a logo animation or a slow scroll through the homepage, because neither shows the finished work or helps someone understand the offer. The next frames should prove range without becoming a random slideshow. Group images around a useful sequence, such as preparation, ceremony and reception, or consultation, shoot and delivered gallery. End with the relevant package, location and booking action taken from the site.

How should photography package pricing appear in a TikTok ad?

Show the package name, price and the few inclusions that affect a booking decision. For a portrait session, that might mean session length, number of edited images and location. For a wedding package, it could mean hours of coverage, a second photographer and album delivery. Keep each pricing frame short enough to read over the portfolio image, and do not shrink a full website pricing table into the vertical canvas. If several packages appear on the page, feature one clearly or compare them across separate frames. Use the same wording and currency shown on the photographer’s site. sizzledraft can capture those details from the source page and place them within a scene based on the site’s own visual identity.

What the browser actually gets

The browser can capture visible portfolio images, photographer branding, service descriptions, package names, prices and booking calls to action from the page. It can struggle with galleries that require clicks, images that load only after unusual interactions, password-protected client areas and portfolio media embedded by services that block browser capture.

The common mistake

A common mistake is cramming an entire wedding gallery and every package tier into one fast reel. Choose a focused portfolio sequence, show one clear package or comparison, and leave enough screen time for couples or portrait clients to read the price and booking details.

  • Turning landscape portfolio images into a vertical reel without hiding faces, dresses or venue details
  • Showing session or wedding package pricing before viewers scroll past the ad
  • Making website screenshots feel like one branded photography reel instead of unrelated page recordings

Questions

Will the TikTok ad use my real portfolio photographs?
Yes. The browser captures real screenshots from the photography page you provide, so the scene can feature portfolio images that are visible on that page. Use a public page with high-quality wedding, portrait or event work. Password-protected client galleries and media that require unsupported interactions may not be available to capture.
Can the video include my photography package prices?
Yes, when the source page visibly lists them. The ad can present package names, prices and key inclusions such as coverage hours, edited image counts or albums. Check that the page reflects your current offer before submitting it, since the first video is cut from the site alone rather than from extra instructions.
What file format do I receive for TikTok?
The vertical video is rendered at 1080x1920 and 30fps, then exported in H.264. Audio is normalised to -14 LUFS. This gives you a vertical file prepared for upload while preserving the portfolio sequence, package text and visual styling authored from your photography website.
Can I use a trending TikTok sound with the photography ad?
A trending sound is handed over as a link so you can attach it natively when posting. It is not baked into the exported video, because baked-in audio does not count as using that sound on the platform. Attach the linked sound during upload and check the mix against the ad’s scored audio.

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