Can the video use real construction progress photos from our development page?

Yes, when those photographs are visible on the supplied URL, the browser can capture them as real page screenshots. Label each update clearly with the phase or date on the page. This helps distinguish current site conditions from CGI showing the planned homes.

Will floor plans and specification tables stay readable on TikTok?

The vertical output is 1080x1920, but dense floor plans and full specification tables can still become difficult to read in motion. Put key dimensions, included finishes or apartment features in clear page text. Use the ad to highlight selected details, then send viewers to the full plan or specification.

Can we make separate ads for progress and apartment specification?

Yes. The first video is cut from the development site alone. Later videos accept a prompt, so you can ask for one edit around a construction milestone and another around kitchens, bathrooms, energy features or finishes, provided the relevant material appears on the page.

How much does it cost to make property development videos?

Two videos cost $19. The monthly option costs $39 for eight videos. That can cover separate edits for site progress, a selected apartment type, specification highlights and a location angle without forcing every development message into one crowded TikTok ad.

Show the build, then prove the specification

Sizzledraft turns a property development URL into a vertical 1080x1920 video ad for TikTok. It captures real page screenshots and uses the development’s own imagery, colours and type to present site progress and specification at 30fps.

Opening lines that work here

The roof is on. Here is what comes next.
It opens with a verifiable construction milestone and gives local buyers a reason to watch for the next stage.
Three details included in every apartment
It turns a long specification page into a concrete checklist that viewers can understand quickly.
From cleared plot to first completions
It frames the development as a visible sequence of progress rather than relying only on finished CGI.

How do I turn a property development website into a TikTok ad?

Give Sizzledraft the development URL. The browser visits the page, captures real screenshots and reads the visual system used for headings, colours and layouts. It then authors a vertical 1080x1920 scene around material already published for that scheme, such as crane photography, finished CGI, kitchen specifications, floor plans and completion information. The first video is cut from the site alone, so the page should lead with the development details you most want buyers to notice. Later videos accept a prompt, which lets you request a tighter angle such as current site progress, energy features or the specification included in a particular apartment type. The finished file is rendered at 30fps in H.264 for TikTok.

What should a TikTok ad show during construction?

Start with a change that viewers can recognise, such as foundations completed, the frame rising, windows installed or show apartments opening. Pair that milestone with one relevant specification detail, not a complete inventory. For example, show the new external envelope and then identify the glazing, insulation or balcony finish described on the development page. This connects visible progress with the quality of the completed homes. Use dates only when they appear on the source page and remain current. Avoid presenting CGI as live footage. A clear sequence is more useful: current condition, completed vision, one specification proof point and the next action. That structure gives prospective buyers a reason to watch without hiding which images show the present site and which show the intended result.

How do I use a trending sound with a property development ad?

Sizzledraft scores the video with synthesised audio and normalises it to -14 LUFS. If you want a trending TikTok sound, it is handed over as a link so your team can attach it natively when publishing. The sound is not baked into the H.264 file because baked-in audio does not count as using that sound on the platform. Choose a track that leaves room for specification captions and does not make a measured construction update feel misleading. Review the opening three seconds with the sound attached, especially when the first frame contains a completion date, tenure detail or build milestone. The visual hook should still explain the development when watched silently, since buyers may first encounter the ad without audio.

What the browser actually gets

The browser can capture visible CGI, progress photography, floor plans, location details, specification copy and the development’s colours and typography. It may struggle with gated brochures, embedded property configurators, image galleries that require interaction, low-resolution plans and pages obscured by cookie notices.

The common mistake

A common mistake is mixing undated site photography with finished CGI so buyers cannot tell what has been built. Fix it by labelling current progress, marking CGI clearly and linking each visual to one verified specification or next milestone.

Turning scattered construction updates, CGI renders and specification tables into one clear TikTok story
Showing meaningful site progress when each new build milestone looks similar to a prospective buyer
Keeping finishes, dimensions and development branding legible in a fast 1080x1920 edit

Questions

Can the video use real construction progress photos from our development page?: Yes, when those photographs are visible on the supplied URL, the browser can capture them as real page screenshots. Label each update clearly with the phase or date on the page. This helps distinguish current site conditions from CGI showing the planned homes.
Will floor plans and specification tables stay readable on TikTok?: The vertical output is 1080x1920, but dense floor plans and full specification tables can still become difficult to read in motion. Put key dimensions, included finishes or apartment features in clear page text. Use the ad to highlight selected details, then send viewers to the full plan or specification.
Can we make separate ads for progress and apartment specification?: Yes. The first video is cut from the development site alone. Later videos accept a prompt, so you can ask for one edit around a construction milestone and another around kitchens, bathrooms, energy features or finishes, provided the relevant material appears on the page.
How much does it cost to make property development videos?: Two videos cost $19. The monthly option costs $39 for eight videos. That can cover separate edits for site progress, a selected apartment type, specification highlights and a location angle without forcing every development message into one crowded TikTok ad.

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