sizzledraft

Turn live vacancies into TikTok-ready ads

Sizzledraft turns a recruitment website URL into a 1080x1920 TikTok video ad using real page screenshots and the site’s own brand tokens. Recruiters can promote placement speed and candidate quality without recording footage or rebuilding vacancy pages by hand.

Opening lines that work here

  • Still screening applicants who missed the basic requirements?

    It connects candidate quality to a screening problem recruiters handle every day.

  • This role cannot wait four weeks for the right applicant.

    It frames placement speed around the real cost of leaving an urgent vacancy open.

  • Qualified account executives in Manchester, this brief is for you.

    It names the candidate profile and location immediately, helping unsuitable viewers filter themselves out.

How can recruiters make TikTok ads that attract better candidates?

Start by naming the role, location and one non-negotiable qualification in the opening seconds. A generic message such as “We are hiring” invites broad attention but gives experienced candidates no reason to stop. Sizzledraft can pull the vacancy title, salary band, requirements and employer branding from the live job page, then present them in a 1080x1920 video. Keep the shortlist criteria visible long enough to read, and finish with a direct instruction to view or apply for the role. This approach helps candidates assess fit before clicking. It also gives recruiters a clearer route to fewer irrelevant applications and a stronger pool for the first screening call.

How do I advertise an urgent vacancy on TikTok quickly?

Use the live vacancy page as the source instead of rewriting the brief inside a separate video tool. Sizzledraft drives a browser at that URL, captures real page screenshots and builds scenes from the recruitment site’s own colours and typography. The first video is cut from the site alone, which suits an urgent role when the published page already contains the essential details. The finished vertical file is 1080x1920, 30fps and H.264, ready for TikTok upload. Lead with the hiring deadline, start date or operational reason for urgency, then show the core requirements. Speed should never replace accuracy. Confirm that salary, location, contract type and application route on the page are current before rendering.

What should a TikTok recruitment ad show from a job page?

Show the information a qualified candidate uses to decide whether a recruiter’s call is worth taking: job title, location or remote policy, salary where published, contract type, essential experience and the next step. Sizzledraft can turn those visible page elements into a vertical sequence while retaining the recruitment firm’s brand tokens and real screenshots. Avoid spending most of the video on a homepage slogan or a long employer introduction. For placement speed, candidates need to recognise the opening and act quickly. For candidate quality, they need enough detail to rule themselves in or out. If the page lists ten requirements, select the two or three that genuinely determine shortlist eligibility and keep the full specification at the linked vacancy.

What the browser actually gets

The browser can capture visible vacancy titles, salary bands, locations, requirement lists, employer branding and application calls to action from a recruitment page. Cookie banners, login-gated jobs, rotating listings and details hidden inside accordions can obstruct useful content, so a direct public vacancy URL usually gives the clearest source material.

The common mistake

A common mistake is opening with the recruitment agency logo and “We are hiring” while hiding the actual role until later. Fix it by putting the job title, location and strongest shortlist requirement in the first three seconds, then use the agency branding to support recognition rather than delay the vacancy.

  • Turning a detailed vacancy page into a clear short-form message before the role changes or closes
  • Showing enough role detail to discourage unsuitable applicants without losing strong candidates in the opening seconds
  • Keeping employer branding, salary information and application calls to action readable in a vertical TikTok format

Questions

Can Sizzledraft make a TikTok ad from a live vacancy URL?
Yes. It drives a headless browser at the public vacancy page, captures real screenshots and authors a video scene using the site’s brand tokens. The first video is cut from the page alone, so recruiters should make sure the job title, location, requirements and application route are visible and current.
What format does a recruitment ad use for TikTok?
The vertical video is rendered at 1080x1920, 30fps and encoded as H.264. Audio is normalised to -14 LUFS. This format keeps vacancy details suited to a full-screen TikTok placement, although recruiters should still keep important salary, location and qualification text away from interface overlays.
Can I change the message for another candidate segment?
Yes. After the first site-led video, later videos accept a prompt. A recruiter could request a version for qualified nurses in a specific region, experienced warehouse supervisors available for nights, or software candidates with a required language, while continuing to use the vacancy page as the factual source.
Can I use a trending TikTok sound with the vacancy ad?
Trending sounds are handed over as a link so the recruiter can attach the sound natively when posting on TikTok. The sound is not baked into the rendered file because baked-in audio does not count as using that platform sound. This preserves the correct native posting workflow.

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