sizzledraft

Show clients what you can cater

Sizzledraft turns a caterer's booking page into a short video ad using real event photography, menu details, prices, availability and reviews found on the page. It captures the site in a headless browser, builds scenes from its brand tokens and renders the finished ad frame by frame.

Opening lines that work here

  • Planning a party for 80? Start with a menu everyone can enjoy.

    It names a realistic catering decision and leads naturally into menu variety and dietary options.

  • From canapés to the late-night table, see what we serve.

    It shows range across an event while giving the caterer a reason to use several food and service photographs.

  • Your date is set. Now let us handle the food.

    It speaks to clients already planning an event and moves them toward checking packages and availability.

How do I turn my catering booking page into a video ad?

Enter the URL of the page where clients view your catering services or request a date. Sizzledraft drives a headless browser through that page and captures the real event photographs, menu categories, service packages, visible prices, availability notes and customer reviews it can access. It then uses the page's colours, type and other brand tokens to author a short scene and render it frame by frame. The first video is cut from the site alone, so the booking page should lead with the food and event images you most want clients to see. Later videos can take a prompt, such as focusing on wedding breakfasts, office lunches or private dinner menus.

What should a caterer's video ad show first?

Open with an event photograph that shows the food in context, such as a staffed wedding table, a corporate buffet ready for guests or a plated private dinner. Follow it with the menu range that matters to that booking, including canapés, mains, desserts, children's choices or dietary options that genuinely appear on the page. If you publish prices, show the relevant package or per-person figure clearly instead of flashing several figures at once. A short review can support the offer when it mentions food, service or handling an event of a similar type. End with a direct booking action and any visible availability note, so the viewer knows whether to check a date, request a quote or choose a package.

Will the video include my catering prices and availability?

Sizzledraft can use prices and availability when they appear as readable content on the booking page. That includes package prices, per-person rates, minimum guest numbers, booking lead times and written notes about open dates. The main limitation is an embedded third-party booking widget. These tools often run inside an iframe that our browser cannot read, even when a visitor can see and use the calendar. Put essential details such as starting prices, minimum order values and the next booking step in the page itself if you want them considered for the video. Keep time-sensitive dates easy to update, and check the finished cut before publishing it if your diary changes frequently.

What the browser actually gets

Our browser can capture visible event photography, service lists, menu options, displayed prices, availability text and reviews from the catering page. Booking calendars and other third-party tools often load inside an iframe we cannot read, so dates or prices shown only inside that widget may not appear in the video.

The common mistake

A common mistake is cramming wedding tables, office lunches, grazing boards and every menu price into one fast montage. Pick one event type, show two or three relevant food and service moments, present one clear price or booking detail, and finish with a request-a-date action.

  • Showing enough weddings, corporate lunches and private parties without turning the ad into a rushed photo slideshow
  • Explaining menu range, per-person pricing and service options before viewers lose interest
  • Keeping availability and booking details accurate when they sit inside a separate scheduling widget

Questions

Can it use photographs from weddings and catered events on my page?
Yes. If the photographs are visible and accessible on the booking page, the browser can capture them for the video. Choose images that show complete tables, plated dishes, serving staff or guests in the event setting. A mix of wide event shots and close food details usually explains the service better than isolated dish photographs alone.
Can I make separate ads for wedding, corporate and private catering?
The first video is cut from the site alone, so separate, focused landing pages help it identify the right event type and menu. Later videos accept a prompt, allowing you to request a cut centred on wedding breakfasts, office lunches or private dinners while using material available from your catering page.
What video files do I receive for social advertising?
Vertical video is 1080x1920 and horizontal video is 1920x1080. Both render at 30fps in H.264, with audio normalised to -14 LUFS. Choose vertical for phone-first placements and horizontal where the platform or page layout calls for a wider view of banquet tables, buffets or event spaces.
Can the video use a trending sound for my catering ad?
A trending sound is handed over as a link so you can attach it natively when posting the catering video. It is not baked into the exported file, because baked-in audio does not count as using that sound on the platform. The rendered audio itself is normalised to -14 LUFS.

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