sizzledraft

Show patients what recovery can look like

Sizzledraft turns a physiotherapy booking page into a short video ad using real page screenshots and the clinic's own brand tokens. It can highlight movement demos, recovery timelines, services, prices, available appointments and patient reviews.

Opening lines that work here

  • Still avoiding stairs because your knee hurts?

    It starts with a familiar functional problem and creates a clear opening for a knee rehabilitation movement demo.

  • What could your first six weeks of shoulder recovery involve?

    It frames rehabilitation as a timeline while avoiding a promise that every patient will recover at the same pace.

  • One simple ankle movement your physio may assess

    It introduces a specific movement without presenting a general exercise as personal medical advice.

How do I turn my physiotherapy booking page into a video ad?

Paste the URL of the page where patients choose a physiotherapy service and book an appointment. Sizzledraft drives a browser through that page, captures real screenshots and builds scenes using the clinic's colours, type and other visible brand tokens. The first video is cut from the site alone, so clear service names such as sports injury assessment, post-operative rehabilitation or back pain consultation give it useful material. Visible prices, appointment times and review excerpts can support the booking message. A movement demo or recovery timeline works best when the page already contains the relevant images and wording. Later videos can accept a prompt, letting you focus the next cut on a particular treatment area, appointment type or stage of rehabilitation.

What should a physiotherapy movement demo show in an ad?

Choose one movement that matches a service on the booking page, such as controlled knee flexion for post-operative rehabilitation or ankle mobility for a running assessment. Show the starting position, the movement and a simple on-screen cue that a viewer can understand without sound. Keep the wording careful: explain what a physiotherapist may assess or demonstrate, rather than prescribing an exercise to everyone who has similar pain. The booking page can supply the service name, price and available appointment details for the closing scene. A vertical 1080x1920 version suits phone viewing, while a horizontal 1920x1080 version fits wider placements. Both render at 30fps in H.264, which keeps movement clear and produces a standard video file for publishing.

How can a video explain a physiotherapy recovery timeline?

Build the ad around stages rather than a promised completion date. For example, a post-operative knee sequence might move from assessment, to early range of motion, to strength work, then to task-specific rehabilitation. The exact timing should come from wording on the clinic's page, because recovery differs by injury, procedure and patient. Screenshots can connect each stage to the relevant service, consultation price, review or booking step. A short voice track can explain the progression while the visuals show movements or page details, and audio is normalised to -14 LUFS. If you want to use a trending sound, Sizzledraft hands it over as a link so you can attach it natively when publishing. It is not baked into the rendered file, because baked-in audio does not register as use of that sound.

What the browser actually gets

Our browser can capture visible service lists, consultation prices, appointment availability and review text from the physiotherapy booking page. If the booking system loads inside a third-party iframe, we may see the widget on screen but cannot reliably read its slots, prices or other internal content for scene authoring.

The common mistake

A common mistake is showing an exercise beside a claim that it will fix a named injury within a set time. Present the movement as something a physiotherapist may assess or guide, show recovery as individual stages, and finish with the relevant service and booking step.

  • Explaining a movement demo quickly without making the exercise look like a diagnosis or a guaranteed treatment
  • Turning a multi-week recovery timeline into a short sequence that patients can follow in a video ad
  • Showing current appointment availability when the booking slots sit inside an embedded third-party widget

Questions

Can the video include live physiotherapy appointment availability?
It can use appointment times that the browser can read directly from the booking page. Many clinics load availability through a third-party booking widget inside an iframe. In that case, the widget may appear in the screenshot, but Sizzledraft cannot reliably extract its individual slots, so the ad should direct patients to check current availability on the page.
Can I make separate ads for sports injuries and post-operative rehabilitation?
Yes. The first video is created from the booking page alone, so distinct service headings and supporting content help separate the messages. Later videos accept a prompt, allowing you to request a cut focused on a sports injury assessment, post-operative rehabilitation, back pain consultation or another service that the page supports.
Will the video promise a specific recovery time?
It should not promise that every patient will recover within a fixed period. A useful physiotherapy ad presents stages such as assessment, mobility, strength and return to activity, using any timelines stated on the clinic's page. Final wording should preserve clinical nuance and make clear that progress depends on the condition and the individual.
What video files do I receive for a physiotherapy ad?
Videos can be vertical at 1080x1920 or horizontal at 1920x1080. They render at 30fps in H.264, with audio normalised to -14 LUFS. Trending sounds are supplied as links to attach inside the publishing platform, because adding the sound to the exported file would not count as using that platform's sound.

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