- Will the video show our group and private language classes?
- It can show those formats when the Google Business Profile visibly supports them, or when a later prompt points to accurate information available from the source. The first video relies on the profile alone. If the page only says language school, the video should not guess whether lessons are private, group based, online or in person.
- What if our classroom photos are not very distinctive?
- The video can give more weight to the profile's review count, rating and readable review snippets. Those details are often more useful than a generic classroom photo for establishing local trust. Photos still provide context, but the scene should connect the proof to a practical learner question, such as class format, schedule or progression.
- Can we use a trending sound in the language school ad?
- A trending sound is handed over as a link so you can attach it natively when posting. It is not baked into the exported file because baked-in audio does not count as using that sound on the platform. The rendered audio is normalised to -14 LUFS for consistent playback before native sound is added.
- Should the ad mention our opening hours?
- Yes, when the hours help learners judge whether classes fit around work, university or school. Show them after the main point about lesson format or progression, since availability alone rarely explains why someone should choose a language school. Use only the hours visible on the profile and check that the listing is current before publishing.