sizzledraft

Show tenants why your agency responds faster

Sizzledraft turns a letting agent's Google Business Profile into a short video ad built around tenant speed and property management. It captures real photos, ratings, opening hours and review snippets, then uses the review count as the lead asset when it provides stronger proof than the photos.

Opening lines that work here

  • Still waiting days for a letting agent to reply?

    It starts with the slow-response problem tenants recognise before presenting the agency's service proof.

  • See why local tenants chose this letting agency

    It makes the profile's rating, review count and tenant comments relevant to a local agency decision.

  • Need a managed home without the chasing?

    It speaks directly to tenants who care about responsive management after they collect the keys.

How can letting agents turn a Google Business Profile into a video ad?

Sizzledraft opens the letting agency's Google Business Profile in a headless browser and captures the information a prospective tenant can actually see. That includes the agency rating, review count, opening hours, review snippets and available photos. It then authors scenes using the profile's visual material and the brand tokens found on the linked site, renders every frame and adds synthesised audio. For letting agents, the clearest story usually starts with proof of responsive management rather than a slideshow of properties. A review count establishes that many people have dealt with the branch, while selected snippets can support points about quick replies, smooth move-ins or handled repairs. The finished advert can be vertical at 1080x1920 or horizontal at 1920x1080, rendered at 30fps in H.264.

What should a letting agency video say to prospective tenants?

Lead with the tenant problem your branch is equipped to manage, such as delayed replies, uncertainty during a move or difficulty reporting maintenance. Follow that with visible evidence from the profile. A strong sequence might show the review count, the rating, a short comment about communication and the hours when the office is open. Property photos can provide context, but they should not imply that a particular home remains available unless the source clearly confirms it. Keep the message focused on how the agency manages the tenancy, not just how polished a listing looks. The first video is cut from the site and profile alone. For later versions, you can add a prompt asking for a tenant-focused angle, a landlord-focused angle or emphasis on repairs, applications or branch availability.

Can a Google review count be stronger than property photos?

Yes. For a letting agency, the review count often carries more useful meaning than a set of property photos. Homes change, listings expire and profile galleries may contain office fronts, team pictures or rooms from properties that are no longer available. The number of reviews shows the visible volume of public feedback attached to the branch, while individual snippets can reveal whether tenants mention replies, viewings, move-ins, inspections or maintenance. Use photos to establish that the advert concerns local lettings, then let the rating, review count and carefully framed snippets support the management message. Do not turn a positive review into a broader claim it does not make. If the captured comments discuss helpful staff but say nothing about repair speed, the video should not promise fast repairs.

What the browser actually gets

Our browser captures the letting agency's real profile photos, rating, opening hours and visible review snippets. Property images can be inconsistent or generic, so the review count and comments about replies, repairs and management often provide the strongest material. Only information visible on the profile can appear in the first cut.

The common mistake

A common mistake is filling the advert with attractive rooms while saying nothing about what happens after a tenant applies. Fix it by leading with visible service proof, such as the review count and a relevant communication or management snippet, then use property photos as supporting context.

  • Property photos can show attractive homes without proving that the agency answers tenant enquiries or manages repairs promptly.
  • Useful proof about communication, maintenance and move-in speed is buried across many Google review snippets.
  • Opening hours, review counts and ratings are easy to cram into one advert, leaving prospective tenants unable to read any of them.

Questions

Will the video use reviews from my letting agency's profile?
It can use review snippets that are visible when the browser opens the Google Business Profile. The advert may pair a relevant comment with the displayed rating or review count, especially when tenants mention communication, viewings or management. It does not invent tenant feedback or add claims that the captured wording cannot support.
What if my agency profile has weak property photos?
The video does not need to depend on the gallery. For letting agents, the review count, rating, opening hours and comments about service can form a clearer advert than mixed property images. Available photos can still establish the branch, team or local lettings context without carrying the whole message.
Which video format works for letting agency adverts?
Choose vertical 1080x1920 for placements built around a phone screen and horizontal 1920x1080 for wider placements. Both formats render at 30fps in H.264, with audio normalised to -14 LUFS. The right choice depends on where the branch plans to publish the tenant-focused advert.
Can I use a trending sound with the letting agency video?
Yes, but the sound is handed over as a link so your team can attach it natively when publishing. It is not baked into the exported file because baked-in audio does not count as using that sound on the platform. This keeps the letting advert ready for the platform's own audio workflow.

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