sizzledraft

Turn agency proof into a video case study

Sizzledraft turns a marketing agency’s Google Business Profile into a short video ad built from its rating, review count, review snippets, photos and hours. It captures the live profile in a browser, uses the agency’s visible brand cues to author scenes, then renders the video frame by frame with scored audio.

Opening lines that work here

  • Your agency has 127 Google reviews. Show that first.

    The review count gives prospects immediate, verifiable proof before agency photos or service claims appear.

  • Before the portfolio, check what clients say on Google.

    It frames review snippets as the evidence a prospect should inspect before judging the agency’s creative work.

  • Rating, reviews, process. Here is the proof in 15 seconds.

    Agency buyers expect both measurable evidence and a clear process, so the hook promises a compact case-study structure.

How do I turn my agency’s Google reviews into a video ad?

Start with the evidence a prospect can verify: the agency’s rating, total review count and a short review snippet that describes the work or process. Sizzledraft drives a browser at the Google Business Profile and captures those visible details alongside photos and opening hours. It then authors a scene using brand cues found on the source, renders each frame and adds scored audio. The first video is cut from the profile alone, so it reflects what is actually published there. Later videos can accept a prompt, which lets the agency request a sharper angle such as reporting, lead generation or campaign delivery. Review every captured claim before publishing, especially if the rating, count or hours changed after capture.

What should a marketing agency show in the first three seconds?

Lead with the strongest proof on the profile, which is usually the review count rather than a team photo. Pair that number with the rating or a brief review phrase that names a useful agency outcome or process, such as clear reporting, responsive communication or consistent lead handling. Avoid turning the opening into a list of services. Prospects already expect an agency to offer strategy, creative and media work. They need a reason to trust this agency. After the proof-led opening, show one or two profile photos, identify the service context and close with a direct next step. This creates a compact case-study flow: visible evidence, client language, agency process and action.

What video files can an agency publish from its profile?

Sizzledraft can render vertical video at 1080x1920 or horizontal video at 1920x1080, both at 30fps in H.264. Audio is normalised to -14 LUFS, which gives the agency a practical delivery file for common social placements. If a platform-specific trending sound matters, it is handed over as a link so the agency can attach it natively during publishing. The sound is not baked into the exported file because baked-in audio does not count as using that platform sound. Before distribution, confirm that the layout suits the placement and that every rating, review count, review excerpt and opening hour still matches the live Google Business Profile. The agency can then adapt later versions with a prompt for different services or campaign angles.

What the browser actually gets

Our browser opens the agency’s Google Business Profile and captures visible photos, rating, review count, hours and review snippets. Photos can be inconsistent, cropped or generic, so the strongest opening asset is often the review count paired with a specific client comment. Content hidden behind scrolling, sign-in prompts or interface changes may need a later prompt or manual check.

The common mistake

A common mistake is opening with a polished agency montage while hiding the Google review count until later. Fix it by putting the verifiable count or rating in the first three seconds, then use review language and profile photos to explain the process behind that proof.

  • Agency team photos often say less about credibility than the profile’s rating and total review count, but many ads still lead with a generic office montage.
  • Turning scattered Google review snippets into a clear case-study sequence takes copywriting, screen capture, editing and repeated client-proof checks.
  • A review count or opening-hours claim can change after the ad is drafted, leaving the agency to verify every on-screen detail before publishing.

Questions

Can the video use our Google rating and review count?
Yes. The browser captures the rating and review count visible on the agency’s Google Business Profile and can place them early in the video. Because these figures can change, compare the finished cut with the live profile before publishing or presenting it as case-study proof.
What happens if our agency photos are weak?
The video can lead with the review count, rating and a useful review snippet instead of relying on generic office or team photos. Profile photos can still support the sequence, but they should not displace stronger evidence about how clients experienced the agency’s communication, reporting or delivery.
Can we make different ads for different agency services?
The first video is cut from the Google Business Profile alone. Later videos accept a prompt, so the agency can request versions focused on areas such as paid search, local lead generation or campaign reporting, provided the requested angle remains supported by the source material and approved claims.
How much does it cost to produce agency profile videos?
The available options are $19 for two videos or $39/month for eight. An agency can use the first cuts to test a proof-led profile story, then use prompted versions to create service-specific ads while keeping the rating, reviews, photos and hours grounded in the live listing.

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