sizzledraft

Show planners around your venue in seconds

sizzledraft turns an event venue’s public Instagram profile into a short video ad focused on the space, capacity and booking details. It captures available profile visuals, builds scenes from the venue’s own branding and renders a ready-to-post H.264 video.

Opening lines that work here

  • What can your venue hold? Let’s walk through it.

    It answers the capacity question while giving planners a reason to watch the full space walkthrough.

  • From arrival to last dance in 15 seconds.

    It frames the venue around the guest journey, from the entrance through the main event space.

  • Planning for 120 guests? See where everyone fits.

    A concrete guest count helps planners picture the room layout and judge whether the venue suits their event.

How can I turn my venue’s Instagram into a video ad?

Paste the URL for your venue’s Instagram profile. sizzledraft drives a browser at the public page and captures the visuals it can access, such as grid thumbnails, the bio, highlight covers and the profile’s og:image. It then authors a scene using the colours and visual cues available on that page. For a venue, the edit prioritises a useful viewing order: arrival, main room, ceremony or stage area, dining layout, bar and outdoor space. Capacity and booking details from the profile can appear as readable on-screen text. The first video is cut from the site alone. Later videos accept a prompt, so you can request a wedding walkthrough, conference setup or private-party version.

What should an event venue video ad show first?

Start with the widest, clearest view of the main event space, then state the relevant capacity immediately. A planner deciding between venues needs to know whether the room suits a seated dinner, standing reception, wedding ceremony or conference layout. Follow with a short visual route through the property, using Instagram grid images that reveal distinct areas rather than repeating similar table settings. Show the entrance, main hall, bar, breakout room, terrace or garden when those images are available. Keep capacity labels tied to the space they describe, since one number for the whole venue can mislead viewers. End with the location and booking action from the bio, such as checking availability or arranging a viewing.

What video format works for promoting a venue on Instagram?

A vertical 1080x1920 video fits Instagram’s full-screen placements and gives tall venue interiors, aisle views and room reveals enough space on screen. sizzledraft renders at 30fps in H.264, with audio normalised to -14 LUFS. A horizontal 1920x1080 version is also available when you need the same venue walkthrough for wider placements or embedded pages. Keep important capacity figures and room names away from the edges, where platform controls may cover them. If you want to use a trending sound, it is handed over as a link so you can attach it natively when posting. It is not baked into the exported file, because baked-in audio does not count as using that sound on the platform.

What the browser actually gets

Our browser usually captures the public Instagram preview, including accessible grid thumbnails, bio text and highlight covers. Instagram’s login wall can block deeper profile content, so we may need to work from the public preview and the profile’s og:image rather than opening every post or highlight.

The common mistake

A common mistake is filling the ad with close-ups of place settings and floral details without showing how the venue fits together. Fix it by opening on a wide room view, stating the capacity and arranging the remaining shots as a clear walkthrough from arrival to the main event space.

  • Grid posts show the venue one angle at a time, so planners cannot quickly understand how the entrance, main room, bar and outdoor areas connect.
  • Capacity details often sit in the bio, captions or highlight covers instead of appearing clearly beside footage of each event space.
  • Turning mixed wedding, conference and party posts into one coherent walkthrough takes time and often produces inconsistent colours, crops and text.

Questions

Can you make a venue video if Instagram asks for a login?
Usually, provided the public preview exposes enough material. We capture accessible grid thumbnails, bio text, highlight covers and the profile’s og:image. If the login wall hides individual posts or highlights, the video must use what is publicly available, so a profile with varied wide shots and clear capacity details gives better source material.
Can the video show different capacities for each event space?
Yes, when those figures appear in the accessible profile content or you provide them in a prompt for a later video. Label each number clearly as seated, standing, theatre-style or another layout. This prevents planners from confusing the main hall’s capacity with the terrace, ceremony room or entire venue.
Can I request separate ads for weddings and corporate events?
Yes. The first video is cut from the Instagram profile alone, while later videos accept a prompt. You can ask one edit to emphasise ceremony space, dining and the dance floor, then ask another to focus on theatre seating, presentation areas, breakout rooms and post-event drinks.
How much does it cost to create venue videos?
You can pay $19 for two videos or $39 per month for eight. That allows a venue to test separate edits for weddings, conferences, private parties or seasonal bookings without forcing every room layout and audience into one crowded ad.

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