sizzledraft

Turn your dealership site into vehicle ads

sizzledraft turns a car dealer website into a short video ad using real screenshots, dealership brand tokens and synthesised audio. It can highlight vehicle walkarounds and finance options in vertical or horizontal H.264 video, ready for dealer social channels and paid campaigns.

Opening lines that work here

  • Take a 30-second walkaround of this car without leaving your feed.

    It gives online vehicle shoppers an immediate, low-effort way to inspect the advertised car.

  • Here is what your monthly payment could look like on this model.

    Finance-led buyers often judge whether to continue by the payment structure, not only the cash price.

  • Three details worth seeing before you book a test drive.

    It frames the video around specific vehicle evidence and leads naturally to a dealership enquiry.

How can I turn my dealership website into a video ad?

Enter the URL for the dealership page you want to promote. sizzledraft drives a headless browser through the page, captures real screenshots and reads its brand tokens to build a matching scene. For a vehicle page, the cut can move from the hero image into exterior and interior details, key specifications, price and the enquiry action. For a finance landing page, it can focus on the model, deposit, monthly payment, term and relevant conditions shown on the site. The first video is cut from the website alone. Later videos accept a prompt, so you can ask for a walkaround angle, a finance-led edit or a version focused on booking a test drive.

What should a car dealer video ad show first?

Start with the exact vehicle or finance proposition advertised on the page. A walkaround cut should show the model, body style and a strong exterior view before moving to interior features, mileage or specifications. A finance cut should establish the model and monthly payment quickly, then give enough context for shoppers to understand the deposit, term and eligibility details. Avoid opening with a generic dealership introduction because viewers still do not know which car is being offered. Keep important figures large enough to read on a phone, and finish with the action available on the page, such as checking availability, making an enquiry or booking a test drive.

Which video format works for dealership social ads?

Choose vertical 1080x1920 for phone-first placements and horizontal 1920x1080 for wider players or dealership channels. Videos render at 30fps in H.264, while audio is normalised to -14 LUFS for consistent playback. Keep vehicle names, prices and finance figures away from crowded screenshot areas so they remain legible after platform controls appear. If you plan to use a trending sound, sizzledraft hands it over as a link so your team can attach it natively when posting. It is not baked into the exported file because baked-in audio does not count as using that platform sound. The visual sequence can still be timed and scored before handover.

What the browser actually gets

The browser scrolls the full dealership page and captures the hero, vehicle features, pricing and finance sections as real screenshots. Long pages can include used stock grids, servicing offers and repeated calls to action, so section picking matters if the cut is to stay focused on one vehicle or offer.

The common mistake

A common mistake is packing one dealership ad with several cars, multiple finance offers and a general brand message. Fix it by giving each video one vehicle or one finance proposition, then lead viewers to the matching stock, enquiry or test-drive page.

  • Vehicle pages contain useful photos and specifications, but turning them into a concise walkaround video takes time.
  • Finance offers often include deposits, terms and eligibility details that become unreadable when squeezed into fast video scenes.
  • Long dealership marketing pages mix stock, servicing, reviews and finance content, so an automatic cut can drag without careful section selection.

Questions

Can it make a walkaround ad from a vehicle detail page?
Yes. It can use the vehicle hero, gallery imagery, feature blocks, specifications, price and enquiry action visible on the page. The result is a website-based walkaround rather than newly filmed footage, so the quality and range of views depend on the vehicle photos your dealership has published.
Can it promote the finance offer shown on my dealership site?
Yes. The cut can feature the advertised model, deposit, monthly payment, term and supporting conditions captured from the finance page. Dealers should check that every figure remains current and that required finance wording is visible and readable before publishing the ad.
What happens if my dealership page is very long?
The browser can capture a full-page scroll, including the hero, vehicle features, pricing and finance content. Long pages often add stock grids, servicing sections and repeated forms, which can slow the story. Pick the sections tied to one vehicle or offer so the finished cut stays concise.
How much does sizzledraft cost for dealership videos?
You can buy two videos for $19 or choose the $39 monthly plan for eight videos. A dealer could use those cuts for separate vehicles, a finance campaign, vertical and horizontal versions, or revised ads when stock and offers change.

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