sizzledraft

Put your formulation on screen

Sizzledraft turns a WooCommerce supplement store into a short video ad using real screenshots from its shop archive, product pages and checkout. It builds scenes from the store’s own brand tokens, helping formulation details and carefully worded claims remain central to the ad.

Opening lines that work here

  • What is actually inside your daily serving?

    It opens with the formulation question supplement shoppers need answered before they consider the product.

  • Three ingredients, listed at their real amounts.

    Specific amounts make the opening more credible than broad promises about energy, sleep or focus.

  • Before you add this supplement to your routine, read the label.

    It frames the product page and supplement facts as evidence rather than relying on an unsupported outcome claim.

How do I turn a WooCommerce supplement page into a video ad?

Sizzledraft drives a browser through your live WooCommerce store and captures the shop archive, the selected supplement page and checkout. It uses those real screens to show the product in context, then authors a scene using colours and typography taken from the site. For a magnesium powder, that might mean moving from the tub on the archive page to the stated magnesium form, amount per serving and directions on the product page, then ending on the real checkout. The first video is cut from the store alone, so the page needs to contain the formulation and claim language you want shown. Later videos accept a prompt for a different angle, such as taste, format or daily use.

Can a supplement video focus on formulation without overstating claims?

Yes, when the WooCommerce product page clearly states what the formula contains and how the brand describes it. The video can foreground named ingredients, amounts per serving, capsule count, flavour, format and usage directions captured from the page. It should not turn careful wording into a stronger health promise. If your page says a botanical traditionally supports relaxation, the ad should not rewrite that as a guaranteed sleep result. Put the most defensible details near the product title and imagery, and keep qualifications readable. This gives the scene concrete material to work with while preserving the store’s actual language. Honest formulation detail is usually a better video structure than a sequence of generic lifestyle shots and broad wellness claims.

What video files can I use for supplement ads?

You can receive vertical video at 1080x1920 or horizontal video at 1920x1080. Each file renders at 30fps in H.264, with audio normalised to -14 LUFS. Vertical suits a concise path from supplement hook to formulation evidence and checkout, while horizontal gives dense ingredient panels or comparison copy more room. If you want to use a trending sound, it is handed over as a link so you can attach it natively when publishing. The sound is not baked into the exported file because baked-in audio does not count as using that platform sound. Keep label text large enough for the chosen format, especially when the product page includes long ingredient names, serving amounts or required claim qualifications.

What the browser actually gets

Our browser captures the WooCommerce shop archive, a single supplement product page and checkout, including real product imagery, ingredient copy, serving information and purchase controls that appear on those pages. WooCommerce theme variety can place sliders, notices or other blocks before the true hero, so the first visible block is not always the strongest opening frame.

The common mistake

A common mistake is opening with a broad promise such as better sleep or more energy before showing what the supplement contains. Fix it by leading with a named ingredient, its stated amount or formulation choice, then keep the outcome language aligned with the honest claim published on the WooCommerce product page.

  • Turning ingredient amounts, serving sizes and formulation choices into a clear video without reducing them to vague wellness claims
  • Keeping every spoken and on-screen claim consistent with the wording on the WooCommerce product page
  • Finding useful product content across themes where a banner, announcement or navigation block appears before the actual hero

Questions

Which WooCommerce pages are captured for a supplement ad?
The browser captures the shop archive, a single supplement product page and checkout. This provides real category context, product imagery, formulation copy, serving details, price and the purchase path. What appears depends on the live theme and page content, so important ingredient and claim information should be present on the selected product page.
What happens if my theme places a slider before the product hero?
The first block is not assumed to be the best opening. WooCommerce themes often place announcement bars, sliders, breadcrumbs or promotional sections ahead of the useful product hero. The capture can use stronger material farther down the page, but a clear product title, pack image and formulation summary make selection more reliable.
Can I request another angle after the first supplement video?
The first video is cut from the WooCommerce store alone, using the information and visuals already published there. Later videos accept a prompt, so you can ask for an angle based on capsule format, ingredient sourcing, flavour or daily routine. The requested angle still needs support from honest page content.
How much does it cost to make supplement videos?
You can buy two videos for $19 or choose eight videos for $39/month. That gives a supplement brand room to test different products or formulation-led angles without inventing new claims. For example, separate cuts could focus on active amounts, serving format and the path from product page to checkout.

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