- Can the ad use our real dermatology before-and-after photos?
- Yes, when those photos are published and accessible on the clinic website. The browser captures the real page rather than inventing patient results. Clear labels for treatment, timing and consent help the footage read accurately. Galleries behind logins, consent gates or interactive sliders may need the key images placed directly on an accessible page.
- Will the video include our dermatologist's credentials?
- It can use credentials that appear on accessible clinician profile or treatment pages, including qualifications, professional roles and areas of practice. Keep that information current and written clearly on the site. The ad can pair those details with relevant treatment imagery so viewers see both the visible result and the clinician responsible for care.
- What format do we receive for YouTube?
- The horizontal video is rendered at 1920x1080, 30fps and encoded as H.264. Audio is normalised to -14 LUFS. This gives the clinic a standard horizontal file for YouTube creative while preserving readable treatment names, clinician details and booking prompts within the wide frame.
- Can we make separate ads for acne, pigmentation and laser treatments?
- Yes. The first video is cut from the clinic site alone, so its published pages determine the initial story. Later videos accept a prompt, allowing the clinic to request distinct versions for acne care, pigmentation assessment or a specific laser procedure, provided the website contains accurate supporting imagery, credentials and service details.