sizzledraft

Make your landing page move

Sizzledraft turns a landing page URL into a short video ad built from its hero, proof and primary CTA. It captures real page screenshots, uses the site's brand tokens to author the scene, renders every frame and adds audio normalised to -14 LUFS.

Opening lines that work here

  • Your landing page already has the ad inside it.

    It reframes the existing hero, proof and CTA as usable ad material instead of asking for a separate shoot.

  • One page. Three beats. One clear next step.

    It matches the natural landing page sequence of promise, proof and CTA while setting a simple viewing rhythm.

  • See your hero section cut for a vertical feed.

    It names the exact source material and the placement challenge a landing page owner needs to solve.

How do you turn one landing page screen into a video ad?

Start by treating the page as three distinct beats, even when everything sits in one viewport. The hero supplies the opening claim, the proof section supports it, and the primary CTA closes the ad with a clear action. Sizzledraft drives a headless browser at the URL and captures those real page elements rather than rebuilding a generic product scene. It then uses the site's own colours, type and spacing to author motion around the screenshots. Since a landing page rarely provides enough footage for constant visual changes, the cut uses typography, controlled crops and timed transitions to create movement. The first video is cut from the site alone, so the page hierarchy needs to carry the story without extra instructions.

Will the landing page text stay readable in a vertical ad?

Readability depends on choosing the page's strongest words, not shrinking the whole hero into a phone-sized frame. For a 1080x1920 vertical video, the main promise should receive its own moment, followed by one concise proof point and the CTA. Sizzledraft can preserve the real page screenshot while using the site's typography and colours to repeat key lines at a size suited to the frame. This matters when the desktop hero places a long heading beside a product image or when social proof appears in small cards. Horizontal output is 1920x1080, but it still benefits from the same selection. Both formats render at 30fps in H.264, giving animated type and screenshot movement a consistent final file.

Can a landing page video use a trending sound correctly?

Yes, but the trending sound should be attached inside the destination platform rather than mixed into the exported file. Sizzledraft hands over the sound as a link so you can select it natively when publishing. This matters because baking the track into the video does not count as using that platform sound. The rendered ad can still include scored audio, normalised to -14 LUFS, so its pacing and scene timing are clear during review. When you publish with a trending track, use the provided link and attach the sound natively. Check that the opening typography, proof beat and CTA still land at useful moments in the chosen audio, especially when the landing page offers only one screenshot and timing carries much of the variation.

What the browser actually gets

The browser captures the landing page's hero, proof and single CTA as they actually appear, including real screenshots and usable brand tokens. Because the source often provides only one screen of meaningful content, the cut relies on animated typography, crops and pacing more than varied footage. Dense proof or small CTA text may need selective emphasis to remain legible.

The common mistake

A common mistake is showing the entire landing page as a fast scroll, which makes the hero, proof and CTA compete for attention. Fix it by giving each element a separate beat and using large, brand-matched typography to create visual change when the page offers little footage.

  • A landing page may contain only one strong screen, leaving little visual variety for a video cut.
  • Hero copy, proof and the CTA can become unreadable when squeezed into a fast vertical ad.
  • A screen recording often shows scrolling and browser movement instead of giving each conversion claim a clear beat.

Questions

What parts of a landing page become the video?
The cut focuses on the hero, a clear proof element and the single primary CTA. The browser captures the real page, while the scene uses its colours, typography and spacing. Secondary navigation, long feature grids and footer content usually distract from the short promise-to-proof-to-action structure.
Do I need to write a prompt for the first landing page video?
No. The first video is cut from the landing page alone, using its visible hierarchy and brand tokens. Later videos can accept a prompt, which is useful when you want to prioritise a particular proof point, change the angle or address a specific audience while keeping the same source page.
Which video formats can I get from my landing page?
Vertical video is 1080x1920 and horizontal video is 1920x1080. Both render at 30fps and use H.264. Vertical suits feed placements where the hero copy needs to be reorganised into stacked beats, while horizontal gives wide product screenshots and side-by-side hero layouts more room.
How much does it cost to make landing page videos?
You can get two videos for $19 or eight videos for $39 per month. For a single landing page, the two-video option can cover vertical and horizontal cuts. The monthly option suits repeated tests of hooks, proof points or CTA wording after the first site-led version establishes the visual direction.

Paste your link and watch one free

Industries using this source