Can the video show drawings as well as finished buildings?

Yes. Accessible plans, sections, elevations and sketches can appear alongside renders and completed-project photography. Drawings work best when their main geometry is clear at phone size. Dense notes, dimensions and pale line weights may not remain legible after cropping, so use a simplified presentation drawing where possible.

Will the first video understand the story of an architecture project?

The first video is cut from the site alone, so it relies on the order and wording of the project page. A clear title, concise brief, labelled drawings and a sequence from constraint to design response to finished build give it stronger material. Later videos accept a prompt for a chosen angle.

Can it make both vertical and horizontal architecture ads?

Yes. Vertical output is 1080x1920 and horizontal output is 1920x1080. Both are rendered at 30fps in H.264. Vertical suits tall spaces and close architectural details, while horizontal preserves long façades, landscape relationships and wide interiors. Check that essential drawing labels remain inside the selected frame.

How does audio work for an architecture video?

The edit is scored with synthesised audio and the output is normalised to -14 LUFS. If a trending sound suits the project, it is provided as a link to attach natively when publishing. This matters because baking that track into the file does not count as using the platform's sound.

Put your architecture work into motion

Sizzledraft turns an architecture practice URL into a short video ad using real project renders, drawings and finished-build photography from the site. It captures the pages in a headless browser, applies the practice's own brand tokens, renders each frame and scores the edit with synthesised audio.

Opening lines that work here

From first sketch to finished building
It promises the design progression that prospective architecture clients want to see.
The drawing that shaped this façade
It connects technical design work to a visible feature in the completed building.
See how this narrow site became a light-filled home
It states a recognisable architectural constraint and invites viewers to see the built solution.

How do you turn an architecture website into a video ad?

Start with a project page that has a clear story: the site or brief, the design response and the completed building. Sizzledraft drives a headless browser through that page and captures real renders, drawings, captions and finished-build photographs. It also uses the site's own colours, type and other brand tokens to author the scene, then renders the video frame by frame. The first video is cut from the website alone, so descriptive project headings and well-ordered images matter. Later videos can accept a prompt, such as focusing on a façade detail, a planning constraint or the move from concept drawing to built form. This gives the edit an architectural argument instead of a generic image montage.

Which architecture images work best in a short video ad?

Use images that show change, scale and design intent. A strong sequence might open with a finished exterior, move to a plan or early render, then return to interior and detail photography that proves the idea was built. Wide photographs need enough space around the building for a clean vertical crop. Plans and elevations should have bold, legible linework because room labels and dimensions can disappear on a phone screen. Keep duplicate angles out of the project page when they add no new information. Captions also help distinguish a competition render from a completed photograph. For refurbishment work, include the existing condition and the finished intervention. For residential work, show how light, circulation or storage changed, not only the styled final rooms.

What video format should an architecture practice publish?

Choose vertical 1080x1920 for phone-first placements and horizontal 1920x1080 for wider website, presentation or video placements. Both formats render at 30fps in H.264, with audio normalised to -14 LUFS. The composition should match the source material: tall atriums, staircases and façade bays often suit vertical framing, while long elevations, landscape settings and panoramic interiors usually retain more information horizontally. Review every crop before publishing, especially where a building edge, drawing key or material junction carries the point of the scene. If you want to use a trending sound, Sizzledraft hands it over as a link so you can attach it natively on the publishing platform. It is not baked into the exported file.

What the browser actually gets

The browser captures visible project renders, plans, elevations, finished-build photographs, headings, captions and practice branding from accessible pages. It can struggle with gated drawing PDFs, images loaded only after complex interactions, embedded viewers, hover-only captions and drawings whose labels are too small to survive a video crop.

The common mistake

A common mistake is treating the ad as a fast portfolio slideshow of unrelated finished photographs. Fix it by building one project narrative around a constraint, the drawing or render that answered it, and the completed space that proves the decision worked.

Project pages mix renders, plans and finished-build photographs in layouts that are difficult to condense into one clear sequence.
Drawings contain fine annotations and linework that become unreadable when cropped or resized for vertical video.
A slow pan across polished building photography can look attractive without explaining the brief, design decision or built result.

Questions

Can the video show drawings as well as finished buildings?: Yes. Accessible plans, sections, elevations and sketches can appear alongside renders and completed-project photography. Drawings work best when their main geometry is clear at phone size. Dense notes, dimensions and pale line weights may not remain legible after cropping, so use a simplified presentation drawing where possible.
Will the first video understand the story of an architecture project?: The first video is cut from the site alone, so it relies on the order and wording of the project page. A clear title, concise brief, labelled drawings and a sequence from constraint to design response to finished build give it stronger material. Later videos accept a prompt for a chosen angle.
Can it make both vertical and horizontal architecture ads?: Yes. Vertical output is 1080x1920 and horizontal output is 1920x1080. Both are rendered at 30fps in H.264. Vertical suits tall spaces and close architectural details, while horizontal preserves long façades, landscape relationships and wide interiors. Check that essential drawing labels remain inside the selected frame.
How does audio work for an architecture video?: The edit is scored with synthesised audio and the output is normalised to -14 LUFS. If a trending sound suits the project, it is provided as a link to attach natively when publishing. This matters because baking that track into the file does not count as using the platform's sound.

Paste your link and watch one free