sizzledraft

Turn client proof into vertical TikTok ads

Sizzledraft helps marketing agencies turn a client URL into a vertical TikTok ad built from real page screenshots, brand tokens, case-study numbers and process details. It renders the video at 1080x1920 and 30fps, exports it as H.264 and normalises audio to -14 LUFS.

Opening lines that work here

  • Before you scroll, look at the result this client got.

    It puts the case-study outcome first, giving an agency a clear reason to show the supporting screenshots and process next.

  • We turned this client page into a TikTok ad. Here is the process.

    It makes the agency workflow the story and prepares viewers for a concise sequence of real page captures.

  • Client approved the page. Now watch it become the ad.

    It connects an approved client asset to a new deliverable without requiring a separate shoot or invented creative.

How do agencies turn a client case study into a TikTok ad?

Start with the case-study URL that contains the clearest approved result and supporting process. Sizzledraft drives a headless browser through that page, captures real screenshots and reads the site's colours, type and other brand tokens. It then authors a vertical scene around the evidence already present, such as a stated outcome, the work delivered and the steps behind it. The video is rendered frame by frame at 1080x1920 and 30fps, then exported as H.264 with audio normalised to -14 LUFS. The first version is cut from the site alone, which gives the agency a grounded starting point. Later versions can take a prompt to change the emphasis, opening hook or order of the case-study proof.

What should a TikTok case-study ad show first?

Lead with the strongest specific result that the client has already published, then show where it came from. A TikTok viewer should see the outcome before the agency explains its method. Follow that number with a real screenshot of the case study, a short description of the campaign or service, and two or three process steps that connect the work to the result. Avoid opening with a general agency claim such as being strategic or results-driven. Those lines could describe any firm and delay the evidence. If the page contains several metrics, choose the one that is easiest to understand without extra context. Keep qualifications visible when they matter, including the measured period, channel or campaign scope, so the vertical ad stays faithful to the published source.

How can an agency use a trending sound without baking it into the ad?

Use the rendered soundtrack for review and timing, but attach the trending sound inside TikTok when publishing. Sizzledraft hands the agency the relevant sound as a link rather than baking that track into the H.264 file. This matters because uploading a video that merely contains the audio does not count as using the recognised TikTok sound. The native attachment preserves the platform connection while the delivered video keeps its 1080x1920 layout, 30fps render and case-study sequence. Agencies can pass the video and sound link through their approval workflow, then have the publisher select that sound in TikTok before posting. Check the final balance inside the platform so spoken process details and on-screen proof remain clear alongside the attached track.

What the browser actually gets

The browser can capture visible case-study figures, service descriptions, process sections, product screens, client-approved imagery and brand styling from the supplied URL. Cookie walls, gated case studies, login-only dashboards and content hidden inside complex interactions can leave less usable evidence on the page.

The common mistake

A common mistake is opening a TikTok case-study ad with the agency's credentials instead of the client's published result. Put the clearest approved number in the first three seconds, then use real page screenshots and concise process steps to show how the work produced it.

  • Case-study results sit deep in client pages, so TikTok viewers never reach the numbers that prove the campaign worked.
  • Rebuilding each client's colours, typography, screenshots and process steps in a vertical edit slows agency production.
  • Trending TikTok sounds need to be attached natively, but baking them into the exported ad stops the post from using the recognised sound.

Questions

Can the first TikTok ad follow our agency brief?
The first video is cut from the client site alone, using the page's visible evidence, screenshots and brand tokens. Later versions accept a prompt, so the agency can request a different case-study angle, reorder the process, foreground a particular published result or test a new opening hook.
What source page works best for an agency case-study ad?
Use a public page with a clear client outcome, enough context to explain the work and visible process details. A case-study page usually gives the browser better material than a generic agency homepage. Avoid gated reports, login-only dashboards and pages where the important proof appears only after complex interaction.
What video file does the agency receive for TikTok?
The vertical video is rendered at 1080x1920 and 30fps, then exported as H.264. Audio is normalised to -14 LUFS. The format is designed for a vertical TikTok placement, while the content comes from the supplied client's page rather than stock claims or fabricated case-study results.
How much does it cost to make multiple client ads?
The available options are $19 for two videos or $39 per month for eight. An agency can use later prompted versions to test different hooks, case-study numbers or process sequences while keeping each ad tied to the evidence and branding found on that client's source page.

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