sizzledraft

Turn finished rooms into watchable reveals

Sizzledraft turns an interior designer’s website into a short video ad using real project screenshots and the site’s own colours and type. It can frame a before-and-after room reveal, add scored audio and export a vertical or horizontal H.264 video.

Opening lines that work here

  • This dark spare room became a calm home office.

    It names the original problem and promised room function before showing the finished design.

  • Watch this narrow kitchen gain storage without moving a wall.

    The constraint makes the reveal useful to homeowners facing a similar kitchen layout.

  • The fireplace stayed. Everything around it changed.

    It creates curiosity around a recognisable fixed feature and focuses attention on the designer’s decisions.

How do I turn an interior design project page into a video ad?

Start with a project page that clearly shows the room before the work, the completed space and a few details that explain the change. Sizzledraft drives a browser across that page, captures real screenshots and builds scenes using the site’s colours and type. For a living-room reveal, the sequence might establish the dated fireplace wall, cut to the completed wide view, then show the new joinery, lighting and upholstery. The first video is cut from the site alone, so clear image order and useful captions matter. Later videos can take a prompt, such as focusing on storage or showing the kitchen transformation first. The finished file can be vertical at 1080x1920 or horizontal at 1920x1080, rendered at 30fps in H.264.

What makes a before-and-after room reveal work in an ad?

A strong reveal keeps the original room and finished design easy to compare. Open with the clearest constraint, such as a cramped galley kitchen, an unused dining room or a bedroom with poor storage. Hold the before image long enough to register its layout, then cut to a finished photograph taken from a similar angle when the project page provides one. Follow with details that prove what changed: concealed cabinetry, layered lighting, a revised circulation path or materials that connect adjoining rooms. Avoid treating every photograph equally. One decisive reveal and two supporting details usually tell the design story more clearly than a rapid gallery recap. The wording should name the room, the constraint and the practical result so viewers understand the designer’s contribution beyond styling.

Should an interior design video ad be vertical or horizontal?

Choose vertical for placements viewed mainly on phones and horizontal when the full width of the room is essential. A 1080x1920 vertical frame suits close details, single elevations and reveals built around a doorway, vanity or fireplace. It can be less forgiving with wide kitchen islands, open-plan rooms and symmetrical living-room photographs because the crop may remove cabinetry or furniture that explains the layout. A 1920x1080 horizontal frame preserves more of those spatial relationships and often matches professional interior photography. Sizzledraft renders both formats at 30fps in H.264. Audio is normalised to -14 LUFS. If you choose a trending sound, it is handed over as a link so you can attach it natively rather than baking it into the exported video.

What the browser actually gets

The browser can capture project-page photography, before-and-after images, room descriptions, service language, colours and typography that appear on the live page. It can struggle when galleries require swipes, images load only after interaction, before photos are missing, or the strongest room details sit outside a vertical crop.

The common mistake

A common mistake is opening with several polished room photos before viewers know what changed. Lead with one clear before image and a precise constraint, then reveal the finished room from the closest available matching angle.

  • Project pages often separate the before photo, finished room and design notes, making the transformation hard to show in one short sequence.
  • Wide interior photography can lose focal details such as millwork, lighting and material changes when cropped for vertical video.
  • A polished room reveal needs enough time to establish the original layout without delaying the finished-room payoff.

Questions

Does the ad use my real interior design project photos?
Yes. Sizzledraft drives a browser at the supplied URL and captures images and visible content from the live project page. It does not need to replace a finished kitchen, bedroom or living-room photograph with a generic room. The clearest results come from pages with large images and an obvious before-and-after order.
What if my portfolio page only shows finished rooms?
The video can still present the completed room and focus on details such as custom joinery, material choices or lighting layers, but it cannot create a factual before image that is absent from the page. Add the original room photograph to the project page if the transformation is central to the ad.
Can I ask for a specific room to lead the next video?
Yes. The first video is cut from the website alone. For later videos, you can provide a prompt asking to open with a particular project, such as the pantry reveal, primary bathroom or built-in storage wall. The requested material still needs to be available on the source page.
How should I use a trending sound with the exported room reveal?
Sizzledraft provides the sound as a link for you to attach inside the destination platform. It does not bake that trending track into the H.264 file because baked-in audio does not count as using the platform’s sound. The rendered video’s own audio is normalised to -14 LUFS.

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