sizzledraft

Show what students will learn

Sizzledraft turns an online course sales page into a short video ad built from its curriculum, instructor details, brand styling and published student results. It captures real page screenshots, authors a branded scene, renders every frame and adds synthesised audio.

Opening lines that work here

  • Still piecing this skill together from random tutorials?

    It frames the course curriculum as a structured path for learners frustrated by disconnected free material.

  • Here is what students build before the final module.

    It makes curriculum progression tangible and leads naturally into project examples or documented student work.

  • From first lesson to finished result, see the full path.

    It connects the module sequence to the student outcome instead of advertising course access alone.

How do I turn my course sales page into a video ad?

Enter the URL of the course sales page. Sizzledraft drives a headless browser through the page and captures real screenshots of useful material such as the course promise, module breakdown, instructor introduction, project examples and published student results. It also reads the site’s own brand tokens so the finished scene reflects the course brand rather than using an unrelated template. The first video is cut from the site alone, which makes the page itself the source of truth. Later videos can accept a prompt, so you can ask for a curriculum-led cut, an outcome-led cut or a version focused on one learner problem. Each scene is then rendered frame by frame and scored with synthesised audio.

What should an online course video ad show?

Start with the learner’s current problem, then show the route through the curriculum and the result the page can support. A strong course ad might open with a frustrating task, move through three named modules and finish on a real student project, testimonial or documented outcome already published on the sales page. Avoid racing through every lesson, bonus and download. Viewers need to understand who the course is for, what they will practise and what they should be able to produce by the end. If results vary, keep the wording faithful to the source instead of turning one student story into a guarantee. Clear curriculum progression usually gives the ad a stronger structure than a list of course features.

What video files can I use for course promotion?

Sizzledraft can render vertical video at 1080x1920 for short-form placements and horizontal video at 1920x1080 for wider placements. Files use H.264 at 30fps, with audio normalised to -14 LUFS. That gives course creators a practical output for showing lesson previews, module sequences and student work across common ad formats. If a platform trend matters to the campaign, the trending sound is handed over as a link so you can attach it natively when posting. It is not baked into the exported file, because baked-in audio does not count as using that platform sound. The visual sequence can still be timed for the intended track while keeping the final attachment step in the publishing platform.

What the browser actually gets

The browser can capture visible curriculum modules, lesson previews, instructor sections, course outcomes, testimonials and student work shown on the sales page. It may struggle with material hidden behind logins, collapsed accordions, embedded course platforms, rotating carousels or video-only testimonials, so important proof should also appear as readable page content.

The common mistake

A common mistake is opening with the course title and a long list of bonuses. Open with the learner’s specific problem, show the curriculum as a credible path, and finish with a documented student result or project from the page.

  • Condensing a multi-module curriculum into a short video without making the course look shallow or overwhelming
  • Showing student outcomes accurately when proof is spread across testimonials, case studies and before-and-after examples
  • Turning a long sales page with lesson lists, bonuses and instructor credentials into a clear first-three-seconds message

Questions

Can the video use student testimonials from my course page?
Yes, if the testimonials are visible and readable on the page. Sizzledraft can capture the relevant section and use the published wording as source material. Keep named results, earnings claims and transformations accurate to what the student actually said, and make sure you have permission to use their name, image or work in advertising.
Will it show my full course curriculum?
It can capture visible module and lesson information, but a short ad should not reproduce the entire syllabus. The stronger approach is to select the modules that reveal a clear learning progression, then connect them to a project or outcome. Curriculum hidden behind a login or closed accordion may not be available to the browser.
Can I make separate ads for different course audiences?
The first video is cut from the course site alone. For later videos, you can provide a prompt that focuses the edit on a specific learner, such as beginners choosing their first tools or experienced students refining a portfolio. The supporting curriculum and results still need to appear on the source page.
How are trending sounds handled for a course ad?
Sizzledraft hands over the trending sound as a link so you can attach it natively in the publishing platform. The sound is not baked into the H.264 file, since that would not register as using the native trend. This lets the course ad keep its planned pacing while you complete the audio step during posting.

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